WORKS

6 Senses of Local Experience in Thailand

6 Senses of Local Experience in Thailand

Brand : Tourism Authority of Thailand

Background

In order to promote and boost traditional Thai Local Experience tourism, Tourism Authority of Thailand (TAT) organized "6 Senses of Local Experience in Thailand". This online campaign enabled tourists to learn and understand Thai local life and created unique experiences of local Thai for travelers in a safe and comfortable environment.

Result

From the total number of registrations to the campaign and post-event survey results, the campaign was arranged successfully. The unique Thai local experience created positive impacts not only for the first-time travellers to Thailand, but also for frequent individual Thailand goers.

Service

Integrated Marketing Communication

YDM Family

 









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