WORKS
Eucerin: “thiamidol” Ultra white spotless day cream
Brand : Eucerin
Objectives
Create an uniqueness of whitening cream in pharma segment
Strategy
Capture powerful insight as "จุดเปลี่ยน....เปลี่ยนจุด"
Result
Enormous result making product out of stock after 2 weeks launch.
Service
Integrated Marketing Communication
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